Interactive Polaroid station
A live publishing and print experience that turned selected digital contributions into physical keepsakes during the event.
Festival tour, live participation and physical media
Bell Canada
A travelling social gallery that moved audience content from phones to giant screens and printed photographs.
CC&Co and Questology created a festival activation for Bell built around large-format screens, pop-up container environments and live audience participation. People could publish through social channels, see selected content enter an evolving visual gallery and receive physical photographs through an interactive Polaroid-style station.
The activation connected digital behaviour with the physical festival environment. Content moved through collection, moderation, screen presentation and print output while the installation remained responsive to the pace of each event. The system gave Bell a visible role in the audience experience and created a stream of material that continued to change throughout the tour.
Selected work
Bell social media tower and festival tour
A pop-up installation combining giant screens, live social aggregation, moderation and audience participation across festival settings.
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Services
Experiential strategy, event activation, social aggregation, moderation, large-format displays, interface design, live printing and festival deployment.
Bringing a brand into the middle of a live crowd?
CC&Co and Questology create event systems where digital participation becomes visible, physical and memorable inside the venue. ---
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