Why CC&Co

What makes the difference.

There are a lot of agencies. Most of them do one thing well and outsource the rest. CC&Co was built to keep strategy, brand, digital and production inside the same system because the quality of the work depends on it.

A CC&Co strategist presenting a live performance dashboard in the studio

19

Industries served

2010

Founded in Montréal

2

Montréal + NY context

15+

Years of integrated practice

What sets us apart

Six things that actually differentiate us.

01

One team, not a vendor chain

Strategy, brand, digital and production stay inside the same mandate. The strategist who wrote the brief is still in the room when the campaign goes live. That continuity is rare. It changes the quality of the work.

02

Pattern recognition across industries

We have worked in food, finance, government, healthcare, technology, retail, hospitality, education, arts and more. A solution developed for a national food campaign often applies to a government digital launch. The team brings that cross-industry thinking to every mandate.

03

Bilingual from the first brief

CC&Co was built in Montréal. Bilingual communication is built into the creative process from day one. The result is a brand that sounds like itself in both languages not a translation of one into the other.

04

Technology built in-house

Questology is CC&Co's technology division. It builds the platforms, social aggregation tools, event technology and digital installations that most agencies have to outsource. The Bell Social Media Tower, the C2 Montréal installation and the Frontwall platform were all built in-house.

05

Production we control end-to-end

Through Quest Media, we handle photography, video, animation and multimedia production. We do not outsource the work that defines how the brand looks. The standard is set at the brief and held through to delivery.

06

Strategy built to be used

A strategy document that sits in a folder after the presentation is not a strategy. We build communication systems that the people who sell, write, manage, design, publish and update the brand can actually use in real conditions, not ideal ones.

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The difference in practice

CC&Co vs. the typical agency model.

AspectTypical AgencyCC&Co
ScopeOne discipline at a time strategy, OR design, OR developmentAll disciplines, one system strategy AND design AND development AND production
AlignmentHandoffs between vendors create gaps and inconsistenciesOne team, one brief, one standard from strategy to final file
BilingualTranslation as an afterthought, often outsourcedBilingual by design French and English built into the creative process
TechnologyOff-the-shelf platforms, generic integrationsPurpose-built platforms through Questology owned by the client
ProductionPhotography and video outsourced to separate vendorsIn-house production through Quest Media quality controlled end-to-end
StrategyDelivered as a document, rarely implementedBuilt to be used every deliverable designed for real-world conditions

The CC&Co group

Three connected entities. One integrated system.

01

CC&Co

Strategy, Brand & Marketing

The agency. Leads client relationships, strategic direction, brand systems, digital platforms, content and campaign work across every industry we serve.

02

Questology

Technology & Interactive Experience

Builds the platforms, social aggregation tools, event technology and digital installations that bring brands to life in physical and digital spaces.

03

Quest Media

Photography, Video & Production

Handles photography, video, animation and multimedia production ensuring visual assets meet the brand standard from capture to delivery.

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